Vision: To become a well-known brand of home wall lighting

Mission: To be a sunshine mover, making health and good light warm for thousands of households

Pursuit: Let every beam of light have temperature

Values: User centered, striving for excellence, and striving for excellence

User centric

User First: User First, with user interests as the highest criterion;

Dedicated service: With a sincere attitude, we will do our best to provide high-quality service to our users;

Quality first: Quality is our self-esteem, and throughout the entire process of business operation, we prioritize product quality

Putting Strugglers First

Unity and struggle: unite as one, forge ahead, and carry forward the spirit of hard work and struggle;

Efficient execution: The brave win when meeting on narrow paths; There is always a solution to everything, overcome all difficulties, and never give up until you reach your goal;

Result oriented: Be brave in taking responsibility and result oriented.

Long term pursuit of humanized lighting quality improvement

Continuous innovation: Focusing on user needs and market development trends, combined with the actual situation of the enterprise, continuous changes and improvements are made in management, business models, product functions, and other aspects

Technology leadership: By exploring and researching advanced high-tech production, design, and process technologies, and effectively integrating their applications, enterprises can improve their operational efficiency and enhance their core competitiveness

Carry forward the spirit of craftsmanship: work in one's profession, love one's profession, specialize in one's profession, refine one's profession, be practical and hardworking, persevere, and meticulously carve.